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Lil Mixins: Mixing Value with Convenience to Fight Infant Food Allergies
作者姓名:Neha Mittal, Marilyn Anthony
商品類型:Case (Field)商品編號:W32407
出版日期:2023/03/15內容長度:7 頁

Lil Mixins was a Philadelphia-based infant health company founded in 2017 with a dual commitment to purpose and profit. Motivated by her experiences as a mother of a son who had several food allergies, the founder and chief executive officer (CEO) developed and launched a product line of powders that could be mixed in infants’ diets to immunize them against food allergens. She kept the price low to make it easily endorsable by pediatricians and insurance .....more

Lil Mixins: Mixing Value with Convenience to Fight Infant Food Allergies - Teaching Note
作者姓名:Neha Mittal, Marilyn Anthony
 商品編號:W32408
出版日期:2023/03/15內容長度:8 頁

Teaching note for product W32407.

Burlap & Barrel: A Spicy, Single-Origin Supply Chain
作者姓名:Neha Mittal, Marilyn Anthony
商品類型:Case (Field)商品編號:W25283
出版日期:2021/12/13內容長度:11 頁

Burlap & Barrel was an upcoming and successful public benefit corporation based in the Queens borough of New York City that imported spices from foreign farms and sold them to restaurants, gourmet food stores, home cooks, and other food services in the United States and other markets. In March 2020, when COVID-19 gripped the world and forced most food establishments to close down temporarily, the two co-founders of Burlap & Barrel saw an instant .....more

Burlap & Barrel: A Spicy, Single-Origin Supply Chain - Teaching Note
作者姓名:Neha Mittal, Marilyn Anthony
商品類型:商品編號:W25284
出版日期:2021/12/13內容長度:9 頁

Teaching note for product W25283.