| SWISSBO: Strategic Risk or Opportunity? |
| 作者姓名：Mary M. Crossan, R. Chandrasekhar |
| 商品類型：Case (Field) | 商品編號：W34743 |
| 出版日期：2023/07/11 | 內容長度：9 頁 |
In March 2021, the wholesale distributor of home decor products SBO Distributors Ltd. (or SWISSBO), based in Vancouver, Canada, was considering an opportunity for strategic analysis. The firm was at a crossroads in light of the COVID-19 pandemic. The pandemic had led to a setback in the company’s revenues and margins—seemingly, a temporary setback. The wholesaler was now facing a make-or-break dilemma that involved a new growth opportunity to move .....more
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| SWISSBO: Strategic Risk or Opportunity? - Teaching Note |
| 作者姓名：Mary M. Crossan, R. Chandrasekhar |
| 商品類型： | 商品編號：W34744 |
| 出版日期：2023/07/11 | 內容長度：15 頁 |
Teaching note for product W34743.
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