| Pfizer: Environmental and Business Benefits of Green Chemistry |
| 作者姓名：Vesela Veleva; Madhura Sarkar; |
| 商品類型：Case (Field) | 商品編號：9B15M043 |
| 出版日期：2015/06/03 | 內容長度：19 頁 |
This case focuses on Pfizer, the largest research-based pharmaceutical company globally with sales of over $51 billion and operations in 175 countries in 2013. It introduces students to the field of green chemistry and discusses the business and environmental effects of such a strategy. While Pfizer has measured the benefits of green chemistry, communicating these externally has been challenging. In addition, manufacturers of generic drugs largely .....more
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| Pfizer: Environmental and Business Benefits of Green Chemistry - Teaching Note |
| 作者姓名：Vesela Veleva; Madhura Sarkar |
| 商品類型： | 商品編號：8B15M043 |
| 出版日期：2015/03/06 | 內容長度：7 頁 |
Teaching note for product 9B15M043.
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