| Mail Order in Canada - Teaching Note |
| 作者姓名：John F. Graham; Lisa L. Melnychyn |
| 商品類型： | 商品編號：8A92J01 |
| 出版日期：1999/11/19 | 內容長度：11 頁 |
Teaching note for product 9A92J001.
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| Mail Order in Canada |
| 作者姓名：Lisa L. Melnychyn; John F. Graham |
| 商品類型：Case | 商品編號：9A92J001 |
| 出版日期：1992/07/09 | 內容長度：14 頁 |
The entrepreneur has completed a comprehensive business plan for the start-up of a mail order lingerie company in Canada. She now needs to analyze issues such as consumer segmentation, supplier selection, location selection and feasibility analysis.
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| Unique Senior Services |
| 作者姓名：Lisa L. Melnychyn; John F. Graham |
| 商品類型：Case | 商品編號：9A92J002 |
| 出版日期：1992/07/09 | 內容長度：10 頁 |
This case focuses on the start-up venture of a service which arranges day-to-day needs of seniors. Students must choose an appropriate target market, method of billing and perform a competitive analysis.
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