| Corus Entertainment Inc.: Should They Go Over-the-Top? |
| 作者姓名：Lee Watkiss, Avinash Tangirala |
| 商品類型：Case (Pub Mat) | 商品編號：W42148 |
| 出版日期：2025/01/15 | 內容長度：9 頁 |
In 2019, Corus Entertainment Inc. (Corus), a Canadian television and media company, faced significant challenges from the rise of over-the-top (OTT) streaming platforms like Netflix and Amazon Prime Video. These services disrupted the traditional television value chain, leading to declining cable subscriptions, increased content costs, and reduced bargaining power with broadcast distribution undertakings (BDUs). Content owners further complicated .....more
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| Corus Entertainment Inc: Should They Go Over-the-Top? - Teaching Note |
| 作者姓名：Lee Watkiss, Avinash Tangirala |
| 商品類型： | 商品編號：W42149 |
| 出版日期：2025/01/15 | 內容長度：18 頁 |
Teaching note for product W42148.
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