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Amar Chitra Katha’s Quest for Growth: From Print to Pixels – Teaching Note
作者姓名:Abhimanyu Goel, Kanupriya Katyal
 商品編號:W45599
出版日期:2025/09/25內容長度:20 頁

Teaching note for product W45598.

Amar Chitra Katha’s Quest for Growth: From Print to Pixels
作者姓名:Abhimanyu Goel, Kanupriya Katyal
商品類型:Case (Field)商品編號:W45598
出版日期:2025/09/25內容長度:13 頁

By the end of 2024, Amar Chitra Katha Pvt. Ltd. (ACKPL), an Indian publisher renowned for its iconic and extensive cultural content, was navigating the difficulties of a digital-first world. This case study examines ACKPL’s product portfolio, its forays into digital media and entertainment, and its competition from established and up-and-coming publishers. ACKPL faced two core challenges in maintaining sustainable growth. First, the brand had to decide .....more

GACL: Balancing Employee Satisfaction and Productivity
作者姓名:Kanupriya Katyal; Jagrook Dawra;
商品類型:Case (Field)商品編號:9B17C007
出版日期:2017/03/01內容長度:13 頁

Gujarat Automotive Corporation Limited (GACL) was an Indian manufacturing company that made bus bodies. The firm was a subsidiary of Tata Motors Limited, from which it received most of its orders. Under the leadership of its latest managing director, GACL had emerged from tumultuous times, and became profitable again by focusing on productivity and cost-cutting measures. However, the company’s board felt that these improvements came at the cost of .....more

GACL: Balancing Employee Satisfaction and Productivity - Teaching Note
作者姓名:Kanupriya Katyal; Jagrook Dawra;
 商品編號:8B17C007
出版日期:2017/03/01內容長度:10 頁

Teaching note for product 9B17C007.