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Zhuiyi Technology: Develop or Diversify?
作者姓名:Chongqiao Xiong, Haiyang Li, Yijia Tang, Jiana Lu
商品類型:Case (Field)商品編號:W31059
出版日期:2023/09/15內容長度:14 頁

<p align="justify">The case describes how Zhuiyi, a leading conversational artificial intelligence (AI) start-up in China, developed its growth strategy and made transitions in the face of product commercialization challenges. The crux lies in the low customer satisfaction rate of AI products, which could be endogenously attributed to mismatched expectations among customers and the founding team in the product development process as .....more

Zhuiyi Technology: Develop or Diversify? - Teaching Note
作者姓名:Chongqiao Xiong, Haiyang Li, Yijia Tang, Jiana Lu
 商品編號:W31060
出版日期:2023/09/15內容長度:14 頁

Teaching note for product W31059.