| A Hacker Attack: An E-Commerce Nightmare (A) and (B) - Teaching Note |
| 作者姓名：Darren Meister; Carlie Bell |
| 商品類型： | 商品編號：8B05E02 |
| 出版日期：2005/07/03 | 內容長度：9 頁 |
Teaching note for products 9B05E002 and 9B05E003.
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| A Hacker Attack: An e-Commerce Nightmare (A) |
| 作者姓名：Darren Meister; Carlie Bell |
| 商品類型：Case (Pub Mat) | 商品編號：9B05E002 |
| 出版日期：2005/07/03 | 內容長度：6 頁 |
The general manager of BookMart, a major online book, movie and CD store was struggling to manage a serious breach of the company's information systems, which jeopardized both the company's reputation and its ability to provide service to its customers. He must develop an immediate plan to address the security breach internally; how to communicate the situation to customers and the media and develop a long term plan that will minimize the .....more
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| A Hacker Attack: An e-Commerce Nightmare (B) |
| 作者姓名：Darren Meister; Carlie Bell |
| 商品類型：Supplement | 商品編號：9B05E003 |
| 出版日期：2005/07/03 | 內容長度：4 頁 |
BookMart has a breach in the company's information systems. In this supplement to A Hacker Attack: An e-Commerce Nightmare, product 9B05E002, the general manager has to develop immediate and long term plans to deal with the situation.
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| Hilcrest Auto |
| 作者姓名：Carlie Bell; Elizabeth M.A. Grasby |
| 商品類型：Case (Field) | 商品編號：9B01M058 |
| 出版日期：2001/11/09 | 內容長度：7 頁 |
Hilcrest is a manufacturer of parts for the automotive industry. The quality manager of the company's Small Parts Division struggles to improve the quality of the firm's heater core tubing production process. A comprehensive operations analysis must be performed to make quality-improvement decisions quickly, including task analysis, process flow, capacity analysis, cost/benefit analysis, and payback analysis.
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| Nash Jewellers |
| 作者姓名：Carlie Bell; Elizabeth M.A. Grasby |
| 商品類型：Case (Field) | 商品編號：9B01A012 |
| 出版日期：2001/09/27 | 內容長度：13 頁 |
The owner of Nash Jewellers, a small owner-operated jewellery store, is deciding on building a Web site for his business. Before investing in the Web site he must decide if the site would be used solely as an advertising tool or as a vehicle to sell merchandise. He must also determine what the site would look like, what information it would contain and how it would affect the existing retail store and the business strategy.
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| Nash Jewellers - Teaching Note |
| 作者姓名：Carlie Bell; Elizabeth M.A. Grasby |
| 商品類型： | 商品編號：8B01A12 |
| 出版日期：2001/09/27 | 內容長度：10 頁 |
Teaching note for product 9B01A012.
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| BootCamp4MBA.com - Teaching Note |
| 作者姓名：Carlie Bell; Elizabeth M.A. Grasby |
| 商品類型： | 商品編號：8B01A21 |
| 出版日期：2001/07/12 | 內容長度：10 頁 |
Teaching note for product 9B01A021.
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| BootCamp4MBA.com |
| 作者姓名：Elizabeth M.A. Grasby; Carlie Bell |
| 商品類型：Case (Field) | 商品編號：9B01A021 |
| 出版日期：2001/07/12 | 內容長度：15 頁 |
BootCamp4MBA.COM is an online educational Web site that helps students prepare for an MBA program or undergraduate degree. The president of Strategic Management Science, Incorporated, the owner of BootCamp4MBA.COM, struggles to improve the sales of BootCamp's online business school preparatory courses. A comprehensive marketing plan must be developed and implemented quickly, including appropriate pricing, product offerings and market communications .....more
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| Pejenca Industrial Supply Ltd. |
| 作者姓名：Elizabeth M.A. Grasby; Carlie Bell |
| 商品類型：Case (Field) | 商品編號：9B00N019 |
| 出版日期：2000/08/28 | 內容長度：13 頁 |
An industrial supply company finds itself desperately short of warehouse space and must decide how much financing would be required for an extension to its building. The president must review the firm's past and future financial positions to determine the amount of financing required, and to prepare to overcome any objections or concerns with regard to the loan which may be expressed by the bank. This comprehensive case covers the following aspects .....more
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