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Liquor Control Board of Ontario (A): Market Segmentation
作者姓名:Michael R. Pearce; Brad Hause
商品類型:Case (Field)商品編號:9B00A020
出版日期:2002/08/28內容長度:29 頁

The project manager for the Liquor Control Board of Ontario faces store network decisions in southeast Toronto. The Liquor Control Board of Ontario has developed a new five-year strategy in which all of their stores will be revamped into one of the four new formats, which has led to a review of every one of their nearly 600 retail locations. With a store within five minutes of 86% of the population of Ontario, the project manager's task is not .....more

Liquor Control Board of Ontario (B): Market Segmentation
作者姓名:Michael R. Pearce; Brad Hause
商品類型:Supplement商品編號:9B00A021
出版日期:2002/08/28內容長度:3 頁

This supplement to Liquor Control Board of Ontario (A): Market Segmentation, product 9B00A020 looks at the decisions the project manager must make on store layout and merchandising.