Salt n Soap: Online Retailing of Food and Groceries - Teaching Note |
作者姓名:Atul Arun Pathak; Shabana Chandrasekaran; Balamurugan Annamalai; Atanu Ghosh |
商品類型: | 商品編號:8B20M152 |
出版日期:2020/08/28 | 內容長度:15 頁 |
Teaching note for product 9B20M152.
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Salt n Soap: Online Retailing of Food and Groceries |
作者姓名:Atul Arun Pathak; Shabana Chandrasekaran; Balamurugan Annamalai; Atanu Ghosh |
商品類型:Case (Field) | 商品編號:9B20M152 |
出版日期:2020/08/28 | 內容長度:11 頁 |
In January 2020, the founder and chief executive officer (CEO) of Salt n Soap, an online retailer of food and groceries in Kolkata, India, was reviewing the company’s strategy and business model. Salt n Soap had been in operation for six years, and now offered nearly 15,000 food and grocery (F&G) products of 1,000 distinct brands through its online retailing website. However, the Indian online F&G retail industry was highly competitive. Salt .....more
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