| Brics: Introducing the Clicks! |
| 作者姓名：Agha Waleed Pathan, Syed Aamir Ali Shah |
| 商品類型：Case (Gen Exp) | 商品編號：W30141 |
| 出版日期：2024/06/02 | 內容長度：23 頁 |
On New Year’s Eve of 2018, Amjad Dar, head of Brics Online, is considering alternatives going forward for operating Brics Online, a business-to-consumer (B2C) e-commerce arm of Brics Pakistan (Brics). The main decision to be taken is whether Brics Online should be operated centrally (through a dedicated warehouse) or merged with stores to allow for decentralized operations. Centralized operations in the first year of Brics Online produced considerable .....more
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| Brics: Introducing the Clicks! - Teaching Note |
| 作者姓名：Agha Waleed Pathan, Syed Aamir Ali Shah |
| | 商品編號：W30142 |
| 出版日期：2024/06/02 | 內容長度：21 頁 |
Teaching note for product W30141.
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