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Zenoti: Strengthen the Core or Stretch for Growth?(W27839)
Malay Krishna, Karan Darshan Shah

Zenoti was a software-as-a-service (SaaS) unicorn based out of Bellevue, Washington. Zenoti’s SaaS was focused on back-office resource allocation and enabling multi-location spas and salons to digitize the consumer experience. After the latest round of funding, Zenoti’s chief executive officer, Sudheer Koneru, was keen to invest in artificial intelligence and other cutting-edge technologies to deliver an Uber-like experience to consumers. Other options .....more

Zenoti: Strengthen the Core or Stretch for Growth?(W27839)
Malay Krishna, Karan Darshan Shah

Zenoti was a software-as-a-service (SaaS) unicorn based out of Bellevue, Washington. Zenoti’s SaaS was focused on back-office resource allocation and enabling multi-location spas and salons to digitize the consumer experience. After the latest round of funding, Zenoti’s chief executive officer, Sudheer Koneru, was keen to invest in artificial intelligence and other cutting-edge technologies to deliver an Uber-like experience to consumers. Other options .....more

Zenoti: Strengthen the Core or Stretch for Growth? - Teaching Note(W27840)
Malay Krishna, Karan Darshan Shah

Teaching note for product W27839.

Zenoti: Strengthen the Core or Stretch for Growth? - Teaching Note(W27840)
Malay Krishna, Karan Darshan Shah

Teaching note for product W27839.

Baobab Clean Technologies: Zeroing In on Business Markets(W27852)
Harjot Singh

The India-based company Baobab Clean Technologies was founded in September 2011 with a business model based on the premise of safety and sustainability for electronic waste. The company facilitated the disposal of computers and electronic products for consumer and trade channels. It refurbished and sold products with a bundle of services like point-to-point delivery, installation, warranty, and support. Sales had started improving during the COVID-19 .....more

Baobab Clean Technologies: Zeroing In on Business Markets(W27852)
Harjot Singh

The India-based company Baobab Clean Technologies was founded in September 2011 with a business model based on the premise of safety and sustainability for electronic waste. The company facilitated the disposal of computers and electronic products for consumer and trade channels. It refurbished and sold products with a bundle of services like point-to-point delivery, installation, warranty, and support. Sales had started improving during the COVID-19 .....more

Baobab Clean Technologies: Zeroing In on Business Markets - Teaching Note(W27853)
Harjot Singh

Teaching note for product W27852.

Baobab Clean Technologies: Zeroing In on Business Markets - Teaching Note(W27853)
Harjot Singh

Teaching note for product W27852.

A Technical Note on The Impact of The COVID-19 Pandemic on The Fast-Food Industry(W28524)
Fabrizio Di Muro

The COVID-19 pandemic changed many aspects of consumers’ lives and transformed the industries serving them. This note examines the impact of the pandemic on the fast-food industry and details four main ways in which the sector was affected. First, the pandemic led to an increased reliance on technology. Second, it pushed forward new restaurant designs. Third, it accelerated the rise of “ghost kitchens,” which prepared food for consumption off the .....more

Nnergix: The Path to Sustainable Growth(W27977)
Jordi Vinaixa Serra, Winnie Vanrespaille

In December 2019, the founder and chief executive officer of Nnergix, a struggling Barcelona-based renewable energy analytics provider, came home from work excited. He had just finished a very successful meeting with Holaluz Clidom SA about the potential of a new product idea: Sentinel Solar. Nnergix had been in business for almost seven years but had only recently become profitable. This new business idea could generate increasing recurrent revenues .....more

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