您選擇的商品

Ghost Tree Invitational, ltd.: Financial Challenges

Won-Yong Oh, Alex Chackel

商品編號:W34782
出版日期:2024/01/02
再版日期:
商品來源:
商品主題:General Management/Strategy
商品類型:Case (Field)
涵蓋議題:Financial challenge;Sponsorship;Non-profit organization
難易度:4 - Undergraduate/MBA
內容長度:10 頁
地域:United States
產業:Social Advocacy Organizations
事件年度:2023

Ghost Tree Invitational (Ghost Tree) was established in 2007 as a non-profit organization. In the past, Ryan Chackel, the president of Ghost Tree, had organized a yearly two-day event in Bend, Oregon, to raise funds for donations to local non-profit organizations. The event included a golf tournament on the first day and a large outdoor dinner event on the second day. Ghost Tree had relied on sponsor dollars, donations, and ticket sales in a business model that had worked well until a recent change with the participating venue. In all previous years, the venue was donated free of charge to Ghost Tree, but this changed in 2022; Green Links Golf Resort would no longer be able to support the tournament, and the venue would now be an additional expense. Chackel needed to develop a new business model that would make financial sense while also staying true to the non-profit organization’s values. Was there a way to address the financial burden while also maintaining the ability to continuously donate to other non-profit organizations? How could Ghost Tree overcome these financial difficulties?

教學手冊:Ghost Tree Invitational Ltd.: Financial Challenges - Teaching Note
補充材料: