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Clean the World: Product Innovation during a Crisis

Mary Conway Dato-on, Michelle Stecker

商品編號:W32283
出版日期:2023/07/14
再版日期:
商品來源:
商品主題:Entrepreneurship; Sustainability
商品類型:Case (Field)
涵蓋議題:social enterprise, product innovation
難易度:4 - Undergraduate/MBA
內容長度:6 頁
地域:United States
產業:Other Services
事件年度:2021

Sandie Beauchamp, was the chief experience officer at the social enterprise and Certified B Corporation hybrid organization Clean the World (CTW), located in Orlando, Florida. Beauchamp finds herself in survival mode as she struggles to keep the organization from closings its doors while simultaneously keeping herself, employees, and volunteers safe during the COVID-19 global pandemic. Through a focus on CTW’s mission as well as trial and error, Beauchamp and her team innovate a product and process to meet the hygiene needs of CTW beneficiaries while generating income.

教學手冊:Clean the World: Product Innovation during a Crisis - Teaching Note
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