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Bei Capelli (A)

David Wood; V. Joseph Compeau

商品編號:9B11M087
出版日期:2011/09/21
再版日期:2017/01/23
商品來源:
商品主題:Accounting; General Management/Strategy
商品類型:Case (Gen Exp)
涵蓋議題:Business Integrity;Team Management;Managing Clients;Business and Personal;Hair Salon;United States
難易度:4 - Undergraduate/MBA
內容長度:9 頁
地域:United States
產業:Retail Trade
事件年度:2010

It was early December 2010 and a newly formed team of analysts and consultants at Kristoffer Consulting was preparing to complete its report for Bei Capelli, an Indianapolis-based hair salon catering to middle-class women. The co-owners felt that Bei Capelli had reached capacity at its current location, and wanted to develop a strategy to pursue future growth. Kristoffer Consulting was looking at growth strategies including franchising, new locations, and new services to improve Bei Capelli’s financial performance. The report was due the last week of January, and the team was trying to determine what information it needed to gather from the owners to complete the analysis. The team faced some challenging client and business integrity issues that were related to one consultant’s close personal relationship with the salon.

教學手冊:Bei Capelli - Teaching Note
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