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Praegitzer Industries, Inc.

Mark B. Vandenbosch; Michael J. Carter

商品編號:9A97A007
出版日期:1997/09/23
再版日期:2002/02/25
商品來源:Ivey
商品主題:Marketing
商品類型:Case (Field)
涵蓋議題:Market Strategy;Marketing Planning;High Technology Products
難易度:4 - Undergraduate/MBA
內容長度:17 頁
地域:USA
產業:Electric & Electronic Equipment Supplies
事件年度:1995

A world leader in the design and volume production of complex, rigid multilayer printed circuit boards must decide how to compete in a rapidly consolidating industry. Many of Praegitzer's key competitors are growing rapidly and developing new skills that threaten Praegitzer's position in the market.

教學手冊:8A97A07
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