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Tucker Company Worldwide: Delivering Value in Logistics Services

Neha Mittal; Roman Szewczuk; Subodha Kumar

商品編號:9B19D002
出版日期:2019/03/20
再版日期:
商品來源:
商品主題:Operations Management
商品類型:Case (Field)
涵蓋議題:third party logistics, supply chain, transport decision
難易度:4 - Undergraduate/MBA
內容長度:7 頁
地域:United States
產業:Transportation and Warehousing
事件年度:2018

Tucker Company Worldwide Inc. (TCW), located in Haddonfield, New Jersey, specialized in providing supply chain logistics solutions to companies in the energy, pharmaceuticals, and food sectors; and to government organizations. On Friday, June 1, 2018, TCW’s president and chief operating officer received a bidding solicitation from a refinery in Reading, Pennsylvania. He tasked his most responsible carrier sales manager with responding to the bid. Both men knew that winning this bid was important for the company and would be a valuable gain. However, the bid needed to be submitted by the end of the day, and the sales manager was challenged with how to effectively showcase TCW's value, address all practical transport options, and remain consistent with the company’s core practices.

教學手冊:Tucker Company Worldwide: Delivering Value in Logistics Services - Teaching Note
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