| YUP: Algorithmic Credit Cards for Indonesia’s Underbanked Majority |
| 作者姓名:Yanlai Chu, Jianzheng Shi, Yue Wang, Chunmian Ge |
| 商品類型:Case (Field) | 商品編號:W46941 |
| 出版日期:2026/01/15 | 內容長度:12 頁 |
Founded in Jakarta in 2020, the financial technology (fintech) firm PT Finture Tech Indonesia (YUP) set out to close Indonesia’s gap between digital readiness and limited credit access. Based on deep localization, cultural signals, and China’s fintech playbook, YUP designed user-centric credit cards powered by an alternative credit scoring algorithm that used non-traditional data such as device usage, online behavior, and mosque donations to serve .....more
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