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Ontario Science Centre: Agents of Change and Beyond
作者姓名:Charlene Zietsma; Jordan Mitchell
商品類型:Case (Field)商品編號:9B05M049
出版日期:2005/09/22內容長度:24 頁

In June 2005, the Ontario Science Centre (OSC) was in the midst of the "Agents of Change" renewal plan - a $45 million, five-year project aimed at refreshing a third of the centre's exhibit halls. With more than 600 exhibits in 11,000 square metres of exhibit space, the OSC has been communicating science and technological ideas in an interactive way since it opened in 1969. Throughout its history, the OSC has conceived, designed and .....more

Morrice Collection (A) (Traditional Chinese version)
作者姓名:Peter C. Bell; Iris Berdrow
商品類型:Translation商品編號:9A92ET06
出版日期:2004/12/15內容長度:11 頁

A journalist with the Financial Post, had been given information that a collection of paintings recently donated to the nation had been valued well above market value. Disputing the appraisal would raise objections from many influential people, but the journalist felt a responsibility to attempt a systematic appraisal of the collection. Data on the art in the collection (all by the Canadian painter James W. Morrice) as well as comprehensive data on .....more

McIntosh Gallery
作者姓名:Marilyn M. Campbell; Elizabeth M.A. Grasby; Michael R. Pearce
商品類型:Case (Field)商品編號:9A94J021
出版日期:1995/05/04內容長度:16 頁

The McIntosh Gallery, a not-for-profit organization, faces a marketing problem. The volunteer promotion director has the task of finding ways to increase awareness and attendance to the Gallery within a very tight promotional budget. A limited amount of market research and related information should help students to come to their recommendations for the future.