WestJet Airlines: Information Technology Governance and Corporate Strategy - Teaching Note |
作者姓名:Malcolm Munro; Sharaz Khan |
商品類型: | 商品編號:8B13E020 |
出版日期:2013/07/25 | 內容長度:11 頁 |
Teaching note for product 9B13E020.
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WestJet Airlines: Information Technology Governance and Corporate Strategy |
作者姓名:Malcolm Munro; Sharaz Khan |
商品類型:Case (Field) | 商品編號:9B13E020 |
出版日期:2013/07/25 | 內容長度:13 頁 |
WestJet Airlines grew from a startup regional carrier in 1996 serving five Western Canadian cities to an international airline with more than 80 destinations and 9,000 employees by 2011. In a strategic move to implement code sharing and several other strategic IT applications to enhance WestJet's competitiveness, the CEO and his executive team hired an experienced and highly successful CIO to bring WestJet up to par with other airlines. The new .....more
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