Privacy Issues and Monetizing Twitter - Teaching Note |
作者姓名:Deborah Compeau; Nicole R.D. Haggerty; Shady Fraiha |
商品類型: | 商品編號:8B11E002 |
出版日期:2011/07/03 | 內容長度:15 頁 |
Teaching Note for 9B11E002.
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Privacy Issues and Monetizing Twitter |
作者姓名:Deborah Compeau; Nicole R.D. Haggerty; Shady Fraiha |
商品類型:Case (Pub Mat) | 商品編號:9B11E002 |
出版日期:2011/07/03 | 內容長度:17 頁 |
It was early 2010, and the Twitter Trio, the founders of Twitter, were faced with a changing market situation and pressures to make money. Twitter was a free service that had been operating without a viable business plan since 2006. In early 2010, Twitter was still not making enough money and it was time that Twitter showed a real return on investment. The Trio had to decide on a business model that was competitive. There was a data-mining project .....more
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