<p style = "color:rgb(197,183,131);"> <strong> AWARD WINNER - 2024 Fox International Case Writing Competition </strong> </p><br> In February 2023, Derek Mobley filed a lawsuit against Workday Inc., claiming its AI hiring tools discriminated against Black candidates. The lawsuit accused Workday of violating civil rights laws and aiding discrimination under California’s Fair Employment and Housing Act. While AI .....more

Teaching note for product W42546.

By August 2024, Snapchat had surpassed 850 million monthly users and expanded its daily active users to around 397 million. Yet its parent company, Snap Inc., grappled with profitability challenges. Renowned for its ephemeral messaging, Filters, and Stories, Snapchat had carved out a distinct niche in the social media sphere and garnered significant popularity among younger demographics. Despite its appeal and cutting-edge features, the company faced .....more

Teaching note for product W41223.

Teaching note for product W43453.

Despite a goal to open more stores and become a meaningful brand in India by 2030, IKEA India Pvt. Ltd. (IKEA India) decided to shut down its first small-format store in Mumbai. CEO Susanne Pulverer and her team made this decision in February 2024, citing design and location challenges. As the team planned for future growth, they needed to consider selecting store locations that balanced accessibility, urban density, and real estate costs while maintaining .....more

In July 2024, Avenue Supermarts Limited (DMart), a leading Indian retail chain, maintained its stance against entering the ultra-fast delivery market. The company’s success had traditionally come from its competitive pricing and discount strategy rather than from convenience-focused rapid delivery services. This position was challenged when the chief executive officer of a competitor predicted that his quick-commerce company’s revenue would surpass .....more

Teaching note for product W41657.

In 2024, the managing director of a pharma company faced an ethical dilemma after being informed that a senior manager had falsified her resume and manipulated the reference check process when she applied for her position three and a half years before. After first denying all allegations, the senior manager eventually confessed. However, her pregnancy may have complicated the situation for the company. Given that the company had planned to promote .....more

Teaching note for product W40080.