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Maliks: Franchising the Brand - Teaching Note
作者姓名:Sana El Hajj
商品類型:商品編號:8B20M168
出版日期:2020/10/13內容長度:10 頁

Teaching note for product 9B20M168.

Maliks: Franchising the Brand
作者姓名:Sana El Hajj
商品類型:Case (Field)商品編號:9B20M168
出版日期:2020/10/13內容長度:15 頁

Maliks, a major stationery retailer and provider of photocopy and printing services, had operated in Beirut, Lebanon, for over 25 years. The company’s founder was considering the most suitable strategy for his goal of 100 branches by 2020. He was assessing the advantages and disadvantages of adopting the franchising business model as an expansion strategy and wondered what operational problems he would encounter. The Maliks management team was also .....more

The Diet Center : The SAP ERP Decision
作者姓名:Sana El Hajj
商品類型:Case (Field)商品編號:9B18M084
出版日期:2018/09/05內容長度:10 頁

The Diet Center (DC) was Lebanon’s first nutritional company to offer food consultancy services and meal catering to the public. The company faced numerous challenges competing in an unstable local market. Despite her company’s growth in sales and product development, DC’s general manager was extremely frustrated with the operating results and the bottom line. In November 2014, she decided to consider migrating to an enterprise resource planning system .....more

The Diet Center : The SAP ERP Decision - Teaching Note
作者姓名:Sana El Hajj
商品類型:商品編號:8B18M084
出版日期:2018/09/05內容長度:14 頁

Teaching note for product 9B18M084.