| Estha: Designing the Sales Strategy for a Zero-Code AI Revolution |
| 作者姓名：Samer El Hajjar |
| 商品類型：Case (Field) | 商品編號：W46248 |
| 出版日期：2025/10/08 | 內容長度：8 頁 |
Estha.AI Pte. Ltd. (Estha) was a Singapore-based start-up offering a zero-code artificial intelligence (AI) platform that enabled non-technical users—primarily educators and small- and medium-sized enterprises (SMEs)—to build customized AI tools using an intuitive drag-and-drop interface. Less than a year since its founding in 2024, Estha had gained significant traction across Southeast Asia. Early adopters were enthusiastic users, but they were converting .....more
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