| Monosha Biotech: Growth Challenges of a Social Enterprise Brand |
| 作者姓名：Saikat Banerjee, Jaydeep Mukherjee |
| 商品類型：Case (Field) | 商品編號：W37444 |
| 出版日期：2024/12/09 | 內容長度：13 頁 |
Monosha Biotech (MB), a social start-up in Baruipur, West Bengal, India, was founded in 2017 to tackle a significant public health issue: snakebites. India had the highest number of snakebite fatalities globally, and the efficacy of anti-snake venom (ASVs) varied significantly depending on the snake’s location. As the prominent snake-venom manufacturer was headquartered in southern India, the existing ASVs had been customized to provide optimal effectiveness .....more
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| Monosha Biotech: Growth Challenges of a Social Enterprise Brand - Teaching Note |
| 作者姓名：Saikat Banerjee, Jaydeep Mukherjee |
| 商品類型： | 商品編號：W37445 |
| 出版日期：2024/12/09 | 內容長度：16 頁 |
Teaching note for product W37444.
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