| Huanglongxi Ancient Town: Digital Transformation of Cultural Tourism |
| 作者姓名：Qi Song, Yang Chen, Si Shi, Carol Hsu, Ning Su |
| 商品類型：Case (Pub Mat) | 商品編號：W26299 |
| 出版日期：2021/12/13 | 內容長度：21 頁 |
Huanglongxi, a historic town in Sichuan Province, topped the list of “China’s Iconic Cultural Tourism Towns 2020.” In October 2017, Zhang Dafan, the executive director of the Huanglongxi Overseas Chinese Town Group (OCT), had led his team in initiating a smart cultural tourism project in Huanglongxi against the backdrop red-hot rivalry between China’s ancient towns. In just three years, the project had led to the remarkable transformation of Huanglongxi .....more
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