| Cathay Pacific: Positioning for Competitive Advantage |
| 作者姓名：Pong Yuen Howard Lam, Chi Lok Andrew Yuen |
| 商品類型：Case (Field) | 商品編號：W35248 |
| 出版日期：2024/02/15 | 內容長度：12 頁 |
Cathay Pacific was founded in Hong Kong in 1946. As of July 2023, Cathay Pacific passenger and cargo airlines offered scheduled services to 81 destinations in 30 countries and regions worldwide, including 14 destinations in the Chinese Mainland. The group also served an additional 131 destinations in 21 countries and regions through code-share agreements. Effective January 1, 2023, Lavinia Lau was appointed chief customer and commercial officer and .....more
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