| Ramson Industries: Navigating Digital Transformation Challenges |
| 作者姓名：Nadine De Gannes, Mitali Shah |
| 商品類型：Case (Field) | 商品編號：W40082 |
| 出版日期：2024/11/25 | 內容長度：9 頁 |
In May 2022, amid the transformative currents of their industry, Kalpesh Shah and Paresh Shah of Ramson Industries (Ramson) confronted the reality that their traditional business model, which was historically heavily reliant on distributors, was facing stagnation. Having partially pivoted to a direct-to-consumer (D2C) strategy during the pandemic, the Shah brothers now considered whether to more fully embrace this new direction. Despite the potential .....more
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| Ramson Industries: Navigating Digital Transformation Challenges - Teaching Note |
| 作者姓名：Nadine De Gannes, Mitali Shah |
| | 商品編號：W40083 |
| 出版日期：2024/11/25 | 內容長度：10 頁 |
Teaching note for product W40082.
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