| EADS/Airbus: Vision 2020 - Teaching Note |
| 作者姓名：Rosi Ji; Thorsten Knauer; Momo Schafer; Friedrich Sommer; Jil Wehlmann |
| 商品類型： | 商品編號：8B14M028 |
| 出版日期：2014/06/05 | 內容長度：14 頁 |
Teaching note for product 9B14M028
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| EADS/Airbus: Vision 2020 |
| 作者姓名：Rosi Ji; Thorsten Knauer; Momo Schafer; Friedrich Sommer; Jil Wehlmann |
| 商品類型：Case (Pub Mat) | 商品編號：9B14M028 |
| 出版日期：2014/06/05 | 內容長度：19 頁 |
EADS N.V. (EADS), Europe’s leading aerospace and defence company, is reviewing its strategic positioning. EADS had planned to merge with a British company to form the world’s largest aerospace company, but the merger failed mainly due to resistance from government shareholders. As a result, the firm cannot achieve its major strategic goals that were tied to the merger. In the highly competitive aerospace industry and despite also facing production .....more
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