| Lyft Vehicle Services: Building Trust and Repairing a Value Proposition |
| 作者姓名：Mathew Taylor, Eric Janssen |
| 商品類型：Case (Field) | 商品編號：W25384 |
| 出版日期：2021/10/13 | 內容長度：10 頁 |
It was 2019, and the senior manager of strategy and business operations at Lyft Inc. (Lyft), headquartered in San Francisco, had been tasked with helping the company expand its existing vehicle services infrastructure to include individual riders, also known as end users, in addition to drivers. She had information about the competitive landscape within the industry, along with valuable insights from interviews Lyft had facilitated with potential .....more
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| Lyft Vehicle Services: Building Trust and Repairing a Value Proposition - Teaching Note |
| 作者姓名：Mathew Taylor, Eric Janssen |
| 商品類型： | 商品編號：W25385 |
| 出版日期：2021/10/13 | 內容長度：7 頁 |
Teaching note for product W25384.
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| Lyft Vehicle Services: Building Trust and Repairing a Value Proposition - Powerpoint Presentation |
| 作者姓名：Mathew Taylor, Eric Janssen |
| 商品類型： | 商品編號：W25386 |
| 出版日期：2021/10/13 | 內容長度：421 頁 |
Presentation to accompany product W25384.
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