Zara: Dealing with an Irresponsible Supplier in Turkey - Teaching Note |
作者姓名:Marcus Moller Larsen, Grazia D. Santangelo |
商品類型: | 商品編號:W37072 |
出版日期:2024/07/29 | 內容長度:10 頁 |
Teaching note for product W37071.
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Zara: Dealing with an Irresponsible Supplier in Turkey |
作者姓名:Marcus Moller Larsen, Grazia D. Santangelo |
商品類型:Case (Pub Mat) | 商品編號:W37071 |
出版日期:2024/07/29 | 內容長度:8 頁 |
In late 2017, Zara, a major Spanish multinational retail clothing chain specializing in fast fashion, was the target of a negative campaign initiated by the workers of one of the company’s Turkish suppliers, Bravo Tekstil, who had been left without pay after their employer declared bankruptcy and disappeared overnight. Zara was in the media spotlight, and Clean Clothes Campaign, the garment industry’s largest alliance of labour unions, was pressuring .....more
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