| BYD Cars in India: Can They Make a Dent? - Teaching Note |
| 作者姓名：Makrand Manjul Shandilya, Parijat Upadhyay, Prabin Kumar Panigrahi |
| | 商品編號：W32515 |
| 出版日期：2023/06/10 | 內容長度：10 頁 |
Teaching note for product W32514.
|
| BYD Cars in India: Can They Make a Dent? |
| 作者姓名：Makrand Manjul Shandilya, Parijat Upadhyay, Prabin Kumar Panigrahi |
| 商品類型：Case (Pub Mat) | 商品編號：W32514 |
| 出版日期：2023/06/10 | 內容長度：13 頁 |
In October 2022, Chinese car company BYD Auto Co., Ltd. (BYD) announced its entry into the Indian automobile market with the Atto 3, an electric sports utility vehicle (e-SUV). Despite facing challenges in India’s emerging electric vehicle (EV) market and the close scrutiny on investments from China, BYD aimed to sell 15,000 units to be assembled at its existing Chennai plant, to establish manufacturing facilities, and to open fifty-three dealerships .....more
|