Cumi India's Global Strategy: The China Puzzle - Teaching Note |
作者姓名:Subramaniam Ramnarayan; Charles Dhanaraj; Krithiga Sankaran |
商品類型: | 商品編號:8B13M023 |
出版日期:2013/04/24 | 內容長度:22 頁 |
Teaching note for product 9B13M023.
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Cumi India's Global Strategy: The China Puzzle |
作者姓名:Subramaniam Ramnarayan; Charles Dhanaraj; Krithiga Sankaran |
商品類型:Case (Field) | 商品編號:9B13M023 |
出版日期:2013/04/24 | 內容長度:16 頁 |
Carborundum Universal Murugappa International (CUMI) was a leading abrasives manufacturing company based in India with global operations in Russia, South Africa and China. In the global abrasives business, China held 50 per cent of the raw materials for the industry. China was also the largest market for abrasives worldwide and was expected to contribute to one third of the global demand for abrasives. CUMI had the vision to become a global leader .....more
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