Beam Suntory: Striving for Optimal Post-Acquisition Integration - Teaching Note |
作者姓名:Wiboon Kittilaksanawong; Kendall Marin Wyckoff |
商品類型: | 商品編號:8B17M164 |
出版日期:2017/11/09 | 內容長度:8 頁 |
Teaching note for product 9B17M164.
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Beam Suntory: Striving for Optimal Post-Acquisition Integration |
作者姓名:Wiboon Kittilaksanawong; Kendall Marin Wyckoff |
商品類型:Case (Pub Mat) | 商品編號:9B17M164 |
出版日期:2017/11/09 | 內容長度:14 頁 |
In response to its shrinking domestic market, Japanese liquor company Suntory Holdings Limited acquired American liquor conglomerate Beam Inc. in 2014 to expand into the promising U.S. market. Although the acquisition price was high, executives of both companies were confident in the deal. However, as the new combined entity, Beam Suntory Inc., began the integration process, it encountered significant friction, particularly from its separate corporate .....more
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