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Eastern Bank Limited (A)
作者姓名:Terry H. Deutscher; Kaiser Islam
商品類型:Case (Field)商品編號:9B04A030
出版日期:2004/10/13內容長度:17 頁

Eastern Bank Limited has taken over the Bangladesh operations of the Bank of Credit and Commerce International after its collapse. The new chief executive officer of Eastern Bank must make decisions about which corporate banking clients to target, how to develop and position the Eastern Bank brand, what products to emphasize, in what price structure and whether to centralize or decentralize the bank's operations. The supplement Eastern Bank Limited .....more

Eastern Bank Limited (B)
作者姓名:Terry H. Deutscher; Kaiser Islam
商品類型:Supplement商品編號:9B04A031
出版日期:2004/10/13內容長度:3 頁

Eastern Bank's key financial data and the key factors in a remarkable turnaround of the bank are presented. The turnaround was achieved despite tough competition from both domestic and international banks. This is a supplement to Eastern Bank Limited (A), product 9B04A030.