| The Challenges of International Entrepreneurship at Expatica.com - Teaching Note |
| 作者姓名：Christopher Williams; Judith vanHerwaarden |
| 商品類型： | 商品編號：8B11M085 |
| 出版日期：2011/09/23 | 內容長度：8 頁 |
Teaching note for product 9B11M085.
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| The Challenges of International Entrepreneurship at Expatica.com |
| 作者姓名：Christopher Williams; Judith vanHerwaarden |
| 商品類型：Case (Field) | 商品編號：9B11M085 |
| 出版日期：2011/09/23 | 內容長度：11 頁 |
In April 2011, the management team at Expatica Communications B.V. was reviewing the progress of the company and the opportunities for future growth. The management team had to take stock: the external environment was rapidly changing, and threats from competitors were on the rise. Expatica had been founded 11 years earlier to provide English-language information and news to the expatriate community in Europe, delivering its services primarily over .....more
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