| MilkPEP: You're Gonna Need Milk for That |
| 作者姓名：Anne Wilson, Chris Hayden |
| 商品類型：Case (Field) | 商品編號：W41353 |
| 出版日期：2025/02/25 | 內容長度：20 頁 |
<div style="font-size: 0.95em; line-height: 1.4;"><p align="justify">In 2024, the US-based Milk Processor Education Program (MilkPEP) hosted two tentpole events. Both events were part of larger initiatives by MilkPEP to address gender inequality in sports and to modernize milk’s image as a performance beverage. MilkPEP launched a national campaign using the tagline “You’re Gonna Need Milk for That.” The phrase became .....more
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| MilkPEP: You're Gonna Need Milk for That - Teaching Note |
| 作者姓名：Anne Wilson, Chris Hayden |
| 商品類型： | 商品編號：W41354 |
| 出版日期：2025/02/25 | 內容長度：11 頁 |
Teaching note for product W41353.
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