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Airparking: Digitalizing Shared Parking

Xiao Xiao; Chunmian Ge; Junhui Jiang; Ning Su;

商品編號:9B20E020
出版日期:2020/12/01
再版日期:2020/12/01
商品來源:
商品主題:Information Systems
商品類型:Case (Field)
涵蓋議題:sharing economy;digital transformation;digital disruption;entrepreneurship;urban planning
難易度:5 - MBA/Postgraduate
內容長度:10 頁
地域:
產業:Real Estate and Rental and Leasing;
事件年度:2020

Yueting Network Technology Company Ltd. (Airparking) was founded in Guangzhou in 2015 by a pair of former managers from a large, state-owned real estate company to solve a common problem in Chinese metropolitan cities: a severe lack of parking space. Airparking's business model, based on the sharing economy concept, allowed the company not only to optimize the distribution of parking spaces but also to increase the operational efficiency of parking lots through digital technologies and solutions. As the company grew, the founders pivoted their business model by spinning off an asset-management branch focused on financializing their digital technologies and parking facility management capabilities. By 2019, Airparking was a relatively mature regional start-up, and the co-founders were looking forward to future growth and looking for ways to scale both the Airparking platform and the related asset operation platform. Their dream was a ¥10 billion valuation for each.

教學手冊:8B20E020;
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