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Crisis at the Bally Wedding Dress Company (En Francais)
作者姓名:Jiqing Zhu; Paul W. Beamish; Lu Yun;
商品類型:Case (Field)商品編號:9B15MF117
出版日期:2017/12/15內容長度:8 頁

Capitalizing on low-cost manufacturing in China, Bally Wedding Dress Company (Bally) had grown quickly by exporting inexpensive wedding dresses to customers in Western countries. However, due to a rise in labour costs, currency appreciation, and increased prices of raw materials, the low-cost advantage in the manufacturing industry had by 2014 been seriously eroded. Competition had intensified together with a shortage in qualified labour. As both .....more

Gentera S.A.B. de C.V.: The Evolution of an Organization and Its Board of Directors
作者姓名:Juan Romero McCarthy; Murray J. Bryant;
商品類型:Case (Field)商品編號:9B17M173
出版日期:2017/11/20內容長度:24 頁

Financial holding company Gentera S.A.B. de C.V., located in Mexico City and operating in Mexico, Guatemala, and Peru, offered microlending, financial payment, insurance, and money transfer services to individuals at the bottom of the financial pyramid. The company was founded and operated on strong social values—reduce financial exclusion, focus on human and social values (including self-actualization), and enhance economic value—which pervaded the .....more

Gentera S.A.B. de C.V.: The Evolution of an Organization and Its Board of Directors - Teaching Note
作者姓名:Juan Romero McCarthy; Murray J. Bryant;
 商品編號:8B17M173
出版日期:2017/11/20內容長度:16 頁

Teaching note for product 9B17M173.

Linkfluence: Building on ActSocial's Relationships - Teaching Note
作者姓名:Jeff Chai; Wei Lu; Darren Meister;
 商品編號:8B17M161
出版日期:2017/11/09內容長度:8 頁

Teaching note for product 9B17M161.

Linkfluence: Building on ActSocial's Relationships
作者姓名:Jeff Chai; Wei Lu; Darren Meister;
商品類型:Case (Field)商品編號:9B17M161
出版日期:2017/11/09內容長度:13 頁

Founded in 2008 in Singapore and China, ActSocial was a social marketing company that initially provided brands with word-of-mouth (WOM) marketing services. The firm then adjusted its model to focus on providing online social media and digital content marketing services. After significant success from 2013 to 2015, ActSocial was fully acquired by Linkfluence, a leading global social media monitoring and research company. As part of this larger company, .....more

Samsung Galaxy Note 7 Debacle
作者姓名:John Lee; Chloe Zheng; Dominic Lim;
商品類型:Case (Pub Mat)商品編號:9B17M152
出版日期:2017/10/31內容長度:15 頁

In early September 2016, Samsung Electronics Co. Ltd. (Samsung), a leading manufacturer of smartphones headquartered in South Korea, released the new generation of its flagship smartphone, the Galaxy Note 7. Despite initial positive reviews and a strong market reception, just eight days later, Samsung voluntarily recalled 2.5 million of the smartphones, after receiving reports of the devices overheating and catching on fire. The problems persisted .....more

Samsung Galaxy Note 7 Debacle - Teaching Note
作者姓名:John Lee; Chloe Zheng; Dominic Lim;
商品類型:商品編號:8B17M152
出版日期:2017/10/31內容長度:14 頁

Teaching note for product 9B17M152.

The Enterprise Arcade: Incubate or Graduate? - Teaching Note
作者姓名:Jill Tidmarsh;
商品類型:商品編號:8B17M150
出版日期:2017/09/29內容長度:10 頁

Teaching note for product 9B17M150.

The Stockton Enterprise Arcade: Incubate or Graduate? - Presentation
作者姓名:Jill Tidmarsh;
商品類型:商品編號:5B17M150
出版日期:2017/09/29內容長度:73 頁

Presentation for product 8B17M150.

The Stockton Enterprise Arcade: Incubate or Graduate?
作者姓名:Jill Tidmarsh;
商品類型:Case (Field)商品編號:9B17M150
出版日期:2017/09/29內容長度:13 頁

In February 2016, the owner of a wool and yarn products retail business in the Enterprise Arcade, a not-for-profit retail business incubator in Stockton-on-Tees, United Kingdom, needed to meet with the manager of the arcade. Based in a central and prominent position in a struggling Northeast England town, the Enterprise Arcade was opened by the local council as a part of a large renovation project. It was intended to regenerate the area and support .....more

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