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The Cafe Meteor Bistro: Manage or Sell?

Ron Mulholland; Stephane Lauzon;

商品編號:9B20A045
出版日期:2020/05/27
再版日期:2020/05/27
商品來源:
商品主題:Entrepreneurship; Marketing
商品類型:Case (Field)
涵蓋議題:small business;marketing;start-up;entrepreneurship;valuation
難易度:4 - Undergraduate/MBA
內容長度:10 頁
地域:Canada
產業:Accommodation & Food Services;
事件年度:2019

Cafe Meteor Bistro was a newly opened bistro-style restaurant in Haileybury, Ontario. The owners of a nearby lodging business for up to 60 guests had developed Cafe Meteor Bistro to serve the local market, tourists, and their guests. In January 2019, the owners were each working 80 hours per week, and although their first year of operation had seen sales grow, they were behind their projections and not yet breaking even. Understanding that the situation was not sustainable, they were considering options. Should they sell the restaurant or hire an operations manager? If they planned to sell, they needed to come up with a valuation.

教學手冊:8B20A045;
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