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Belle Fleur: Buying an Existing Business or Starting Fresh

Atul Teckchandani; Jana Hammoud;

商品編號:9B18M029
出版日期:2018/02/15
再版日期:2018/02/15
商品來源:
商品主題:Entrepreneurship; General Management/Strategy
商品類型:Case (Field)
涵蓋議題:valuation;small business management;flowers;evaluation;starting a business
難易度:4 - Undergraduate/MBA
內容長度:7 頁
地域:United States
產業:Retail Trade;
事件年度:2017

In April 2017, a college student in California was graduating with a degree in business administration with a concentration in entrepreneurship. She had been a florist for the past six years and wished to pursue her dream of starting her own flower business. Her vision was to open a flower shop where all the arrangements were uniquely designed for each customer and no two arrangements were the same. Her current employers were trying to sell their shop (Belle Fleur) and offered to sell it to her at a discount price. She had to decide whether to buy the business or start her own shop from scratch.

教學手冊:8B18M029;
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