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NASDAQ OMX: The Facebook Debacle

Deborah Compeau; Craig Dunbar; Michael R. King; Ken Mark;

商品編號:9B13E006
出版日期:2013/03/05
再版日期:2013/03/05
商品來源:Ivey
商品主題:Information Systems
商品類型:Case (Library)
涵蓋議題:Program Trading;Stakeholder Management;Crisis Management;United States
難易度:4 - Undergraduate/MBA
內容長度:12 頁
地域:United States
產業:Finance and Insurance;
事件年度:2012

Senior management of a large stock exchange is reviewing a recent software problem that resulted in a botched opening for the initial public offering of a popular social media company. They are drawing up a list of recommendations on how to prevent this type of failure in the future, taking into account the needs of their various stakeholders, including customers, market makers, listed firms, regulators and shareholders. Overviews of the stock market, NASDAQ in particular, and the use of technology to trade stocks securely and quickly are followed by examining the aftermath of a delay in the correct trading of Facebook shares on its opening.

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