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Tony’s Chocolonely: Taking On “Big Cocoa” and West African Child Slavery in the Supply Chain

Ram Subramanian

商品編號:W27672
出版日期:2022/07/06
再版日期:
商品來源:
商品主題:General Management/Strategy; Marketing
商品類型:Case (Pub Mat)
涵蓋議題:child slavery;social responsibility
難易度:4 - Undergraduate/MBA
內容長度:12 頁
地域:Netherlands
產業:Accommodation & Food Services
事件年度:2021

On February 16, 2021, Slave Free Chocolate removed Tony’s Chocolonely (Tony’s), a chocolate company based in Amsterdam, the Netherlands, from its “Ethical Chocolate Companies” list due to Tony’s association with Barry Callebaut, a cocoa processor associated with child slavery in West Africa. Tony’s, a B Corp-certified company whose founding mission was to eradicate child slavery from the cocoa supply chain, had to address its public removal from the list immediately to maintain the company's credibility. How should the chief executive officer of Tony’s respond to the removal?

教學手冊:Tony’s Chocolonely: Taking On “Big Cocoa” and West African Child Slavery in the Supply Chain - Teaching Note
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