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Acer Group's China Manufacturing Decision (Traditional Chinese version)

Terence Tsai; Borshiuan Cheng; Donna Everatt

商品編號:9A99MT09
出版日期:2004/12/15
再版日期:1999/08/24
商品來源:Ivey
商品主題:General Management/Strategy; International Business
商品類型:Translation
涵蓋議題:Globalization;Competitiveness;Plant Location;Manufacturing Strategy
難易度:4 - Undergraduate/MBA
內容長度:18 頁
地域:Taiwan
產業:Electric & Electronic Equipment Supplies
事件年度:1998

The Acer Group is one of the world's largest PC and computer component manufacturers. The vice-president of Global Operations is pondering whether the timing and environment is conducive for Acer, based in Taiwan, to commence full-scale manufacturing operations in the Chinese mainland. Students are asked to examine the criteria on which Acer should base their decision to manufacture overseas, and in so doing, create the framework for a corporation's global manufacturing strategy. The teaching objectives also include having students consider the political, economic and social environments of a global manufacturing strategy. A related case entitled Acer Group's R & D Strategy - The China Decision (9A99M007) is also available.

教學手冊:8A99M09
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