您選擇的商品

Taiwan's United Microelectronics Corporation (UMC)

Tony S. Frost; Terence Tsai; Borshiuan Cheng; Changhui Zhou

商品編號:9A98M017
出版日期:1999/04/09
再版日期:2000/02/03
商品來源:Ivey
商品主題:General Management/Strategy; International Business
商品類型:Case
涵蓋議題:Competitiveness;Vertical Integration;Joint Ventures
難易度:4 - Undergraduate/MBA
內容長度:12 頁
地域:Taiwan
產業:Electric & Electronic Equipment Supplies
事件年度:1996

Taiwan's United Microelectronics Corporation (UMC), one of the world's leading semiconductor foundries, has grown dramatically in 16 years. UMC pursued a strategy of vertical disintegration as part of the chairman's vision of turning UMC into a "pure-play" foundry. This case discusses the major technological and competitive forces affecting the industry and looks at UMC's restructuring through the eyes of the chairman. The case provides enough detail to engage the class in a discussion of the merits of UMC's vertical disintegration strategy and the possible pitfalls of this approach going forward.

教學手冊:8A98M17
補充材料: