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Mutual Life of Canada - The Group Client Service Guarantee (A)

John S. Haywood-Farmer; Janet DeSilva

商品編號:9A94D016
出版日期:1994/09/02
再版日期:2002/12/11
商品來源:Ivey
商品主題:Operations Management
商品類型:Case (Field)
涵蓋議題:Interfunctional Relations;Services;Quality Control;Project Design/Development
難易度:4 - Undergraduate/MBA
內容長度:20 頁
地域:Canada
產業:Insurance and Pension Funds
事件年度:1992

The senior vice president and head of Mutual Life's group division, was trying to decide whether to proceed with a plan to guarantee his division's services as a task force had recommended. If the division decided to proceed, he would have to decide whether to accept the task force's suggestions on the design of the guarantee and answer a number of questions that they have left unanswered. Students have to assess whether Mutual Life would benefit from a guarantee and the performance of the division and the task force so far, as well as address the design issues. A sequel to this case bearing the same title, case 9A94D017, describes the guarantee and an issue that has arisen.

教學手冊:8A94D16
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