Albright & Wilson Americas is a phosphate manufacturer. They have information that urban phosphates are no longer the problem they were in the 1960s and 1970s. The introduction of Loblaws' "phosphate free" detergent, has created a concern that it, and possible competitive entries, will create even more negative attitudes towards phosphates. They are trying to decide what actions, if any, they can take to bring more current information about phosphates and their substitutes to the public.
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