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Gravity Payments: $70,000 Minimum Salary Company

Won-Yong Oh; Youngkyun Chang;

商品編號:9B16C001
出版日期:2016/01/21
再版日期:2016/01/21
商品來源:Ivey
商品主題:Entrepreneurship; Organizational Behaviour/Leadership
商品類型:Case (Pub Mat)
涵蓋議題:Compensation, salary, motivation, pay inequality, equity theory
難易度:5 - MBA/Postgraduate
內容長度:5 頁
地域:United States
產業:Professional; Scientific; and Technical Services;
事件年度:2015

In April 2015, Dan Price, chief executive officer and founder of Gravity Payments, a private credit card processing and financial services company, announced that every employee would receive a minimum annual salary of US$70,000 over the next three years. Price said he was concerned about the increasing pay gap in the United States and news of his bold move went viral, causing debate over employee compensation plans and the wealth gap in society. At first, there was applause for his radical actions, causing an initial rise in new business. However, there was almost an immediate backlash both internally and externally. One senior worker at the company resigned, claiming that lesser-skilled workers would simply clock in and out while highly skilled workers were not similarly compensated with raises. A lawsuit was filed by Price's brother, a minority shareholder, who believed that the move would hurt the company. A number of clients left Gravity Payments while other companies criticized the move, saying it made them look stingy. Price attempted to tackle pay inequality by increasing salaries, but this created controversy. Employees were not the only stakeholders affected by Price's actions. What should Price do now?

教學手冊:8B16C001;
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