Amazon: Legal Woes, Crisis, and Resilience
商品編號：9B21C003
出版日期：2021/04/23
再版日期：2021/01/21
商品來源：
商品主題：Organizational Behaviour/Leadership
商品類型：Case (Pub Mat)
涵蓋議題：illegal firing;greed;purpose;profit;cover-up;stakeholder management
難易度：5 - MBA/Postgraduate
內容長度：12 頁
地域：United States
產業：Other Services;
事件年度：2020
During the COVID-19 pandemic, Jeff Bezos, the chief executive officer of Amazon.com Inc. (Amazon), became the world’s richest person by adding US$6 billion to his net worth by the end of March 2020. While the worth of other billionaires was decreasing because of the unprecedented market volatility created by the pandemic, retail sales surged to a record level for Amazon. To meet the additional workforce requirements created by the sudden rise in demand, Bezos announced a new hiring drive for Amazon’s warehouses and delivery network. The announcement came when Amazon’s labour practices were under the scrutiny of New York State and New York City authorities for the disputed “wrongful termination” of a warehouse worker. Amazon’s conduct was vehemently condemned by labour unions, labour supporters, the media, and New York City authorities. At the same time, Amazon employees expressed their concerns about the hiring of additional workers, as more workers could further aggravate the workplace safety issues at the company’s warehouses. Bezos vehemently claimed to be committed to workers’ health and safety and announced new paid sick leave and hazard benefits policies for workers who were not working from home. Was the authorities’ scrutiny of Smalls’ termination and the workplace safety measures at Amazon’s facilities a signal of legal battles looming for Amazon? Was Bezos protecting the wellness of his employees? Did the new policies and safety measures point toward a change in Bezos’s crisis management strategy? How could Amazon move from a greed/profit perspective to a profit with purpose perspective? How should Amazon manage in an almost permanent crisis-like situation?
教學手冊：8B21C003;
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