Solutions Care Association: Developing an Integrated CSR Strategy
商品編號：9B11M004
出版日期：2011/03/23
再版日期：
商品來源：
商品主題：General Management/Strategy; Operations Management; Communications
商品類型：Case (Gen Exp)
涵蓋議題：Strategy Development;Communications;Health Care;Corporate Social Responsibility;United States
難易度：4 - Undergraduate/MBA
內容長度：19 頁
地域：United States
產業：Health Care Services
事件年度：2009
This case focuses on Solutions Care Association (SCA) — a nonprofit health care organization established in 2000 that quickly became a leader in environmental stewardship and social responsibility. With headquarters in Nevada, United States, the company had a strong mission and socially responsible culture, which helped attract talent and launch social and environmental initiatives. Despite its numerous achievements and awards, however, there was limited awareness internally and externally about these initiatives and their impact on business and society. In addition, the company did not have a comprehensive way to track and report these achievements. As an emerging leader of the integrated health care plan in the United States, Solutions Care Association had both the responsibility and the opportunity to be a model of what American health care should look like. With growing concerns over and scrutiny of the health care industry, there was no better time for Solutions Care Association to continue to strengthen its leadership position in addressing key social and environmental problems, such as providing affordable health care, reducing climate change impacts, phasing out toxic chemicals and creating a safe, culturally sensitive, and supportive environment for employees, patients, and suppliers.
教學手冊：Solutions Care Association: Developing an Integrated CSR Strategy - Teaching Note
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